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TAYLOR SWIFT'S AMAZING SOCIETAL INFLUENCE Taylor Swift’s influence and wealth are staggering, her reach, spectacularly global. Her appeal to hundreds of millions of people, her power and her influence are astounding. Celebrity is a social construct, the product of the public’s interactions with the entertainment industry, and in this Swift stands out. Anthropologist Rylan Higgins will explore Swift as a global celebrity juggernaut, unpack the complexity of Swift’s celebrity status, and describe the impact of that status.
RYLAN HIGGINS is a Professor of Anthropology and the Associate Dean of Arts at Saint Mary’s University. He encourages students to reflect on their own lives and the influences, such as Taylor Swift, on the society in which they live.